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How Elxo Achieved 90% Faster API Efficiency with Dub's Link Infrastructure

Discover how Elxo overcame API latency and integration challenges and reduced costs by adopting Dub's powerful link management solution.

How Elxo Achieved 90% Faster API Efficiency with Dub's Link Infrastructure
Elxo, Inc.

Elxo, Inc.

elxoinc.com

About

Elxo is a consulting and software development company that creates custom solutions for healthcare institutions.

Industry

Healthcare, SaaS

Company Size

2-10

Founded

2020

Elxo is a consulting and software development company that creates custom solutions for healthcare institutions. Their flagship platform, Elxo Enlighten, streamlines patient-provider communication by minimizing administrative inefficiencies and boosting patient engagement. It enhances overall satisfaction by creating a more efficient and responsive patient care loop, ultimately driving higher ROI.

To make healthcare interactions more effective, Elxo needed a reliable URL shortening solution that helped in:

  • Gathering crucial information from patients via convenient, trackable links.
  • Closing the communication loop effectively to monitor patient engagement, ensure timely follow-ups, and gather data-driven insights.

However, their early experiments with existing link management platforms like TinyURL, Short.io, and Bl.ink highlighted major issues, such as:

  1. High API Latency: Integrating their APIs into Elxo Enlighten led to performance problems, with significant delays that undermined the experience for patients and providers.
  2. Complex Integrations: Integration processes were convoluted, consuming time and resources for the Elxo development team.
  3. Lack of Supportive Customer Experience: Getting help from these platforms was often a slow and frustrating process, creating further roadblocks to Elxo's mission.
  4. High Costs and Contract Lock-Ins: These platforms often came with premium pricing that made scaling a costly affair, along with restrictive 12-month contracts that limited flexibility and forced long-term commitments.
  5. Poor core-features: The tools either lacked advanced analytics or had an outdated UX or both which made link tracking inefficient.

As the limitations mounted, Elxo began searching for a more cost-effective, efficient, and developer-friendly solution, leading them to Dub.

Dub offered an intuitive, modern link management dashboard and advanced analytics. For instance, here's a direct comparison between Dub's dashboard and Bl.ink's:

vs.blink logo
Competitor links screenshot
Dub links screenshot
Slide

But what truly set Dub apart was its powerful, developer-focused API.

In healthcare, the stakes are high—patient outcomes and provider well-being rely on seamless communication. Elxo needed tools that integrated smoothly, scaled effortlessly, and delivered reliable performance to maintain trust and quality care:

  1. Enterprise-grade API performance: Dub's API provided lightning-fast response times, with a P95 score of under 250ms for the link creation endpoint, drastically reducing the latency issues that had previously hampered Elxo’s platform. This efficiency was crucial in maintaining the quality of patient interactions.

  2. Developer-Centric Features: Dub was built with developers in mind. It offered workspace-level API keys, giving Elxo granular control over access and permissions, a critical feature for a healthcare company focused on data security. While other platforms allowed for programmatic link creation, they only offered a REST API with no developer SDKs. Dub, on the other hand, provides native SDKs for TypeScript, Python, Go, Ruby, and PHP, giving a much better developer experience.

  3. Cost Effectiveness: With Dub, Elxo was able to eliminate the high costs associated with their previous platforms. The pricing was straightforward and affordable, allowing them to focus on growth without the burden of spiraling expenses. While other platforms provided basic API access, many had strict rate limits, often allowing only 10 links per minute. Dub's powerful infrastructure supports higher rate limits of up to 3,000 requests per minute. Additionally, Dub offers a bulk link creation endpoint, allowing up to 100 links per request.

  4. Supportive Implementation Process: Dub stood out for its partnership approach. The onboarding process was seamless, and the support team went above and beyond to ensure that Elxo could integrate Dub’s solutions effortlessly into their existing workflows.

Andre Ahuja

Working with Dub, we found a solution that was not only more cost effective, but offered a much better feature set than other offerings especially with the API implementation. Not to mention the customer support that was also amazing and better than the other solutions we trialed.

Elxo

Andre Ahuja

CEO, Elxo

The Dub-Effect

After switching to Dub, Elxo saw immediate and significant improvements:

  1. API Latency Improved by Over 90%: With Dub's efficient API, Elxo was able to reduce latency by more than 90%, ensuring that patient-provider interactions were smooth and real-time, enhancing overall patient satisfaction.

  2. Costs Reduced by 100%: By switching to Dub, Elxo eliminated the high costs previously associated with their link management. This allowed them to reinvest resources into improving other aspects of their platform.

  3. No Restrictive Contracts: Unlike other platforms that tried to lock Elxo into restrictive 12-month contracts, Dub provided flexibility, allowing them to scale on their terms without feeling tied down.

The Bottom Line

Dub has empowered Elxo to deliver a superior healthcare communication experience. By reducing costs and improving API efficiency, Elxo can focus on what truly matters, enabling better patient outcomes and reducing provider stress.

Are you ready to revolutionize your communication processes like Elxo? Get started with Dub's API today and see how it can help your business grow, no credit card required.

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